The Loyalty Lie is the book that finally says what most commercial agents have always felt: The traditional model isn’t built to reward you, it’s built to contain you.

If you’re tired of commission splits that don’t reflect your value, fed up with shifting KPIs and meetings that go nowhere, and quietly wondering if there’s more out there… this is your roadmap to taking back control.

Written by TCPE Managing Director Steve Bell, this book exposes the truth about how the agency system works, and how to break free without burning bridges.

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The Commercial Property Experts

The Commercial Property Experts is a nationwide network of self-employed commercial agents who’ve stepped away from outdated models and built something better. If you’re ready for more freedom, more support, and more control over your career, this book is the perfect place to start.